Writing What Your Readers Want…

This is my end goal...

This is my end goal…

Oh my goodness – Sunday was an exciting day for me. I blogged about my decision to leave work and attempt to carve out a writing career for me and I seemed to strike a chord with fellow bloggers.

In blogging land, I am a teeny-weeny person with a small group of followers (I love you all and am at this very moment blowing you virtual kisses, promise) and therefore when my wordpress app kept bleeping away with new likes, I practically leapt out of my seat in fever-pitched joy. Oh you lovely, lovely likers…*

I recently read a post by igamesmom and she talked about what she has learned from blogging – a most useful piece which urges people to read the blogs they follow and tailor their own writing accordingly. Good point madam!

I initially set out to write a blog about my forthcoming nuptials** and managed to bore myself. I also drifted off topic on a regular basis. A crime surely, if one is trying to establish a loyal fan base with a niche interest?

“Emma,” I said sternly to myself, “loyal follower number 1 and number 2 are cake fans and here you are boring them to tears ranting on about your predilection for expensive skincare. And what about poor loyal follower number two? She’s an excellent exerciser, and she surely does not give two finicky figs that you drink far too much diet coke***?”

From the many wonderful blogs I read, I note that life-changing is often a theme – people giving up jobs, taking up baking, starting their own businesses or charting weight loss/getting fit journeys – which is maybe why the Sunday blog received the number of likes it did? So, I thinks to myself, folks want to read about life changing and how that works out.

On the plus side, getting married is life-changing so I can continue the odd post about that, but my dears I think I shall continue my blog on the theme of how chucking in your office job and giving up financial security and a pension can be, ahem, very good for you…

 

*I think I am tearing up. Losing. It.

**Nuptials – I love that word. Along with splendid, gracious and eloquence – words which deserve much wider usage, surely?

***Crap. Despite the NLP session and regular nagging by concerned fiancé I am a coke addict once more. Bah.

 

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The Accidental Abstainer

Have you ever given up something by accident?

I ask because when we set a date for getting married, fired up with joys of planning and list-writing, I included a note of everything I was going to give up to save money for the aforementioned nuptials.

They included (it was pretty ambitious, given my penchant for the frivolous): diet coke, women’s magazines, beauty treatments in salons, taxi journeys, new make-up or skincare before existing stuff ran out, clothes, shoes etc.

Needless to say, several weeks after the list was drawn up diet coke, new make-up, beauty treatments et al were still making their way into my shopping basket. The incentive just didn’t seem to be there.

However, about a month ago I discovered a new author I really like; a woman who has written a series of epic stories scanning continents and including fabulous characters, themes and wit. For a month or so I haven’t looked at women’s magazines and, when this registered consciously, it became a point of pride not to buy them any more. (The odd free edition of Stylist or buying Good Food magazine does not count).

So, thanks Diana Gabaldon – you may have inadvertently contributed to my wedding funds!

As I am a marketeer’s dream, being without women’s magazines has also affected my make-up and skincare buying habits. Without the constant bombardment of new product advertising and promotions through beauty pages, I’m no longer tempted by the latest snake oil trick promising all kinds of wrinkle reduction, complexion brightening and skin plumping.

In addition, reading novels tends not to leave you feeling as inadequate as magazines do (‘why oh why don’t I have that great job, those gorgeous clothes, that particular new form of exercise guaranteed to tone me up in half an hour’). And, er, why do I care so much for these things?!

Now, I just need to stumble on a few more accidental giving up tricks and watch those money-wasting habits disappear…

Bramble vodka and crumble – could we get more mellow fruitfulness…?

Favours update: this week we went brambling (see the pictures above). For those of you outside Scotland, this means gathering up free fruit courtesy of your nearby hedgerows, and specifically refers to blackberries. We’ve collected roughly 1.8kg in total, which have been mixed with 700g sugar and four bottles (4x75cl) of vodka – cheap and cheerful, no point wasting Grey Goose on this. I’ve sealed it up in Kilner jars and it’s now a waiting game; the end result (hopefully) a pretty potent fruit liquer to be divided up among small bottles and labelled for the wedding.

For Want of Witty Wedding Words

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Och, where’s the muse when you want her? She’s sadly not been at my beck and call the last week or so.

I kept trying to think up wedding-related topics and the wise, witty words that might accompany them. I came up with… a big, fat nothing. Woe! I also got caught up in a great book* and the priority of my free time was reading. The minutes left after that I felt I should devote to my fiancé to maintain harmonious domestic relations and ensure there WILL indeed be a wedding in May of next year.

The muse still isn’t in the nearby vicinity so I thought I’d post a rather prosaic progress update.

Venue: booked and non-refundable** deposit paid (New Lanark Mill Hotel).

Registrar: booked and non-refundable deposit paid.

Photographer: booked and non-refundable deposit paid (James Solly Photography).

Dress: no. Do I need to panic about this? I just tend to change my mind a lot and thought if I bought something too early, I’d see at least 10 better options after that.

Guest list: drawn up with my fiancé after we’d had a glass or two of wine (we were filled with bonhomie). Still needs finalised and er… possibly edited. Other names keep drifting in and out of my consciousness, accompanied by an internal shriek of alarm.

Invites: my talented brother-in-law (he created the lovely header above) is kindly doing these for me. I’m emailing them out to save money.

Wedding cake: I’m making this myself. The logistics of this exercise are beginning to bother me, though. How will I transport it, how will I decorate it, if I make it too far in advance will it go mouldy and give my guests food poisoning, when will I make it so that I’m not decorating the b*****y thing the night before I get married? Perhaps best to stick to the cheese cake idea (literally, a ‘cake’ made from rounds of cheese; the Atkins solution to wedding cake).

There is progress of sorts on other things – diet coke desertion. I used to drink two litres of the stuff every day. I stopped drinking it for just over two weeks, then caved and am now drinking one bottle a day. Oh, it’s such a lovely, lovely treat…

Reducing resting heart beat rate to 60 per minute (bid to do lots of cardio and be slimline bride). I just counted it; 72Bpm – after many spin classes and many circuit classes (and a few tears). A wee bit of work still needed on this then!

 

*Diana Gabaldon: The Voyager. I love it when you discover a writer you love and then find out that they are prolific.

**Something very, very scary about the words ‘non-refundable deposit’.