This week I’m… #writerslife #amwriting

This week, I’ve:

Found out more about the Tudors… My friend bought me a couple of tickets for events at the annual Aye Write festival, a reading and writing festival that takes part in Glasgow every March/April. We’re both big Tudor fans; the fact that none of them were nice people and some of them downright dreadful doesn’t deter us.

portrait of Mary Queen of Scots

The first talk was by the historian and broadcaster, Kate Williams, discussing Elizabeth and Mary, the rival queens. Throughout her life, Mary was betrayed by those around her—from her half-brother, the lords at court, her husbands and finally Elizabeth herself. Kate Williams pointed out that Mary adopted many of the same statesmanship practices as Elizabeth and yet they didn’t work in Scotland for various reasons. The historian felt her mother’s sending her to France as a young girl was the first mistake, and if she had a time machine Kate Williams said she would have gone back to the 16th Century and stopped Mary going to England after her lords revolted against her.

Henry VIII

The second event focused on Henry VIII and the men around him, where writer Tracy Borman argued the king wasn’t “the one dimensional monster” he is often portrayed as. I’m not convinced, but her talk was fascinating and I loved her suggestion that Henry’s father was a long-lasting influence on his son. Fact fans—Henry VIII died on what would have been his father’s 90th birthday.

Friends, I’m not terrible cultured. I love book events because they are… er, short. Yes, and thought-provoking too but my focus isn’t required for too long and I have been to few book launches or events that I haven’t found worthwhile. I like hearing a writer read his or her own work as it adds something special to the experience. Some years ago, I heard the late author Andrea Levy read from The Long Song and it was spine-tingling.

Bird-watching in the Levengrove Park. So far, no-one’s told the weather spring is upon us. The daffodils have poked their heads out only to find themselves battered to bits by wind and rain. However, on Sunday the rain and winds took a well-deserved rest, and I took myself to the local park nearby for a bid-watching session organised by the local rangers. Since taking up bird-feeding last year, I’ve discovered a new-found appreciation for the birds of this fair island, whose numbers have nose-dived in recent years. As usual, humankind and its greedy acquisition of everything around us, is to blame.

Book sales

And finally, I’ve saved the best bit for last—selling books. In the last week, I’ve sold 107 copies of Ten Little Stars. Some qualifiers dear friends; the book is free. I paid £3 for a promotion deal on Kobo*. But I think any writer will tell you, the currency of readers often feels more precious than hard cash. I’m not that altruistic. My long-term aim is to be able to write full-time and make an income from it. I have four books for sale and only one of them has made me money so far. My years of not selling fiction don’t discourage me—visibility is my main problem—but the 107 sales in one week are gratifying. The Kobo dashboard tells me the bulk of them are in Canada (home of Kobo), but I’ve sold in 19 other countries too—from Latvia to Turkey, Australia to South Africa, the Philippines, the UK, Spain and others.

I’m one year older this week. Inside, my eighteen-year-old self survives though she objects to the wrinkles and grey hair, and sometimes pipes up, “Still, Emma? You keep doing this and have yet to get the message it doesn’t work?” To celebrate, Sandy and I went to Inverary for the night, travelling through snow-topped hills and past sun-danced lochs, ate sublime food at the Inverary Inn and drank wine. As birthdays go, it was hard to beat.

*Dear other writers—Kobo promotions and ads are three hundred times easier and more effective than Amazon ads.

Ten Little Stars by Emma Baird

Ten Little Stars – A Freebie for You

Ten Little Stars by Emma Baird

Your incentive to join my mailing list.

While I try to figure out how to add an email sign up pop-up to my website (it a) has to be free, and b) incredibly easy to do) this week’s blog is an invitation to you, dear reader, to join my mailing list.

On the goals list I set for 2018 way, way back in January of this year, I wrote ‘mailing list’. This, the gurus of self-publishing who all sell far more books than I do, promise me is a must-have. You can promote directly to readers, it doesn’t depend on a pigging algorithm which could change any second (a la Facebook, a la Amazon) and it is still the best return on investment when it comes to marketing, even though three billion things have happened since emails first arrived on the planet.

Apart from bull-dozing my family into handing over their email addresses (and I won’t even bother asking on the premise they’re unlikely to report me to the Information Commissioner for breaking the GDPR rules*), this will not be an extensive list. But you’ve got to start somewhere. And I’m keen to get to the end of the year and say, “Well, EB, you ticked off a lot of the stuff on that list. Round of applause and a glass of fizzy wine for you.”

Ten Little Stars

One is also supposed to offer an incentive to join the list, a freebie the price you pay to someone to hand over their precious email address. Sadly, my killer white chocolate and raspberry cake isn’t the kind of thing I can hand out this way. A pity, because that cake is the bomb. Instead, my freebie is Ten Little Stars, an e-book collection of short stories. Some of them focus on characters who exist in my books and add back story to give you a better picture of them. Others are ones I entered into competitions—one’s a winner and the other was highly commended.

Another thing I promise is that I’ll keep the content less sales and more chatty. No-one likes sales bombardment or bombardment by emails. I unsubscribe rapidly whenever whatever mailing list I’ve signed up for—wine, self-publishing and cats all feature—gets a little too enthusiastic with their postings.

So, if you’d like to join my mailing list in return for a free collection of short stories, email me at pinkglitterpubs@gmail.com. As I’m not yet ready to embrace auto-responders, I’ll be emailing you back to say thanks individually, so it might take a little longer than usual. If you want it, I’m happy to hand over the recipe for that cake so you too can embrace its delightful deliciousness.

And of course, the usual rules apply. I promise not to sell your address on, I’ll use it only for the purpose of sending out MY newsletter and I will guard your address as carefully as I take care of my beloved and incredibly spoiled cat. Promise, cross my heart and hope to die.

Thank you!

*Here’s hoping, hmm—or Christmas will be very awkward. 

Murder, Mayhem and Indie Publishing

Dear lady, this month thou shalt stand up in front of people and attempt to inform and entertain… Not much of a tall order is it?

Up there on this year’s to-do list, which always includes something along the lines of Feel the Fear and Do It Anyway, was’do a workshop/book event’. As someone who’d rather have a tooth pulled out sans anesthetic than stand up in front of an audience*, this is a biggie. I’ve published four books so far and this is my first ‘launch’.

Night and Day by Caron AllanTo ease the experience, I bullied roped in another writer to join me and billed it as a Q and A session. Given that most people think they have a book in them, why not appeal to that audience by positioning our event as an exploration of the world of indie publishing? And unlike me, my author chum makes decent money from her books. Who better to treat the audience to her wisdom?

Here’s the billing: Ever wondered if you could make it as an author? The internet, Amazon, Kobo, iBooks and more have made it ridiculously easy to self-publish, and the quality of books available in this sphere is better than ever, thanks to the wide range of self-publishing services now available.

Self-published authors Emma Baird and Caron Allan discuss Caron’s books, and her writing and publishing process from start to finish. Do you need beta readers? And what are beta readers, anyway? How do you typeset a book? What’s the best way to edit your work, and what free online tools are available for authors?

The discussion will address these and other questions, and we’ll also be happy to take any questions you want to ask.

Caron Allan is the author of the Friendship Can Be Murder trilogy and the Dottie Manderson mysteries. Her latest book, Scotch Mist, came out this year, and The Last Perfect Summer of Richard Dawlish is scheduled for publication early next year.

Caron published her first book in 2012, and her books have gone on to sell tens of thousands of copies and providing her with a full-time income. She lives in Derbyshire with her husband and three cats.

Emma Baird is a freelance copywriter and has four books to her name—Katie and the Deelans, The Diabetes Diet , The Girl Who Swapped and Artists Town**. She lives in Dumbarton with her husband—and yes, a cat.

Our event takes place on 19 November, kicking off Book Week Scotland.

 

*It’s in one of West Dunbartonshire Council’s local libraries. The audience will be small select.

**About to be five. Ten Little Stars, a collection of short stories, is out now.

 

 

Ten Little Stars and Half-Marathon Recovery

This week, I’m…

Recovering from the Glasgow half-marathon

Ladies and gents, I did it. It wasn’t fast, and it certainly wasn’t pretty, but yours truly stumbled across the finishing line two hours and fourteen minutes after setting off.

Glasgow’s half-marathon is popular as the course is flat (ish, not quite as my rose-tinted ten years ago experience recalled) and many people achieve personal bests. I was thankful for its flatness, but speed wasn’t coming into it. Glasgow joggers run the gamut of weather types in late September, and the day was no exception – overcast and cloudy at first, then bright sunshine, heavy rain half-way through and repeat.

The crowds turned out to cheer us on. Little kids high-fived as many runners as were willing (me, every time), witty signs read Good Luck Random Stranger! This is great practice for the zombie apocalypse, and someone who’d drawn the poo emoji and asked if anyone needed one yet…

Grateful thanks to my support crew—my husband, my mum and her partner Neil, who cheered me on at the start and the end.

Eating pasta

A race always means a reward meal—I opted for a protein, carb and fat overload in the form of Beef and Mac ‘n’ Cheese. You can buy this, but have you ever eaten a shop-bought mac ‘n’ cheese that made you sigh in contentment? No, I thought not. Most manufactured versions stint on the best bit, when the dish should be more a case of, would you like some pasta with your cheese?

To continue the celebration theme, I washed the lot down with a decent helping of pink Cava.

Writing short stories

Ten Little Stars by Emma BairdIn an attempt to the ‘game’ the Amazon system, I’m putting out a book of short stories a mere thirty days after publishing the last book…

I’m not sure what this achieves, except that I’ve seen it written about in ‘places’. My search history* is too vast to revisit anything unless I remember to do so an hour later, so heaven alone knows where I read that or if it’s even viable. But I have read it a few times so here goes!

Book marketing experts also bang on about the importance of the mailing list—*sighs*—and this book might end up being my freebie incentive. Sign up to my mailing list** and you too could be the proud owner of this free book, kind of thing.

I’ve served up a mix of vampire tales, modern love dilemmas and a bit of historical fiction. The book is available for pre-order here and here.

Making spicy stuff

This year’s chili crop will outlast us. Good people, we grew a lot of chilies this year as you can see. And I’ve already made the rookie mistake—gosh, aren’t they small, better put a few of them in YEOWCH—so it’s one or two per recipe max. Thankfully, they freeze. Our house is about to become Curry Central.

Dieting the cat

Cat emotional manipulation expertise 1. Emma determined to hold out on number of feeding intervals 0.

Freddie’s vet visit and vaccination beckons, and I’d like to escape the annual lecture on the size of him. He’s bordering on moggie obese. So, a few weeks of strict portion control, no treats and definitely no sly helpings of ham.

Yeah, good luck with that one.

 

*And VERY confusing for Google.

**Which will of course be 100 percent GDPR compliant.